Steve Jobs was about to take a giant leap into the textbook market at the time of his death, according to reports, and he met with several major textbook publishers. He wanted to hire textbook writers to create digital versions of their books for the iPad. These books would be available at no cost and would be aimed at the K-12 market.
In the new book Steve Jobs by Walter Isaacson, Jobs is quoted as saying, “The process by which states certify textbooks is corrupt. But if we can make the textbooks free, and they come with the iPad, then they don’t have to be certified. The crappy economy at the state level will last for a decade, and we can give them an opportunity to circumvent that whole process and save money.”